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Bardstown Road Aglow is this weekend, and may prove to be the annual holiday kick-off celebration’s best Aglow yet thanks to the new events and more interaction for participants.

The annual Highlands event is presented by Four Roses Bourbon and sponsored by: The Highland Commerce Guild, Park Community Credit Union, ValuMarket, Tom Owen 8th District Metro Council, Coffee News, Wendy’s, The Thirsty Pedaler, 89.3 WFPL, Bearno’s Pizza, Leo Weekly, and Bellarmine University.

Aglow is one of Louisville’s most popular events, and contributes a large amount of exposure to local small business. You can expect the usual loved traditions like the Tree Light Up and Pictures With Santa, but fun, new events will also be introduced this year. Here is what you can look forward to this Saturday, December 6th:

Polar Palooza

(Sponsored by Park Community Credit Union)

Breakfast with Santa at Qdoba

Bring your kids and start Aglow morning off with Qdoba on the corner of Bardstown and Eastern Parkway. The breakfast takes place from 7AM-10AM and 10% of the proceeds will be donated to Crusade for Children. If you open a Park Community youth bank account at the event, with a deposit of $25, Park will also donate $25 to Crusade for Children. You can do this with representatives at the breakfast or at the Highlands branch a few blocks up the street. Kids will also get a chance to talk with Santa over a nice hot meal.

Ugly Sweater Contest and More

Polar Palooza continues from 5-9 on the corner of Bardstown Rd. and Eastern Parkway. There will be several activities for kids: face painting, games, letters to santa and selfies with Park Community’s, Parkie the Dog. For the rest of the family, there will be a DJ, an Ugly Sweater Contest at 7PM, and a live Elvis tribute performed by Don Goodfleich at 8PM.

If you’re interested in entering the Ugly Sweater Contest you will need to meet at the DJ’s booth at 6:45PM. First place prize is $125, Second place is $75, and third place will win $50. Judges will be WLKY’s Christina Mora and Chris McGill from Wave 3.

Selfie With Elfie

This new event allows you to get involved with the festivities in real-time, share it with your friends, and possibly win $100 gift certificate to any Highland venue of your choice: boutique, restaurant, gas station, movie theatre, whatever your heart desires. Several shops will have the Aglow Elf placed somewhere in their shop, the elf will have a tag around it’s neck displaying #SelfieWithElfie. If you find the elf, take a selfie using your mobile phone and upload it to your Twitter account with the hashtag, or to the Highland Commerce Guild Facebook Page with the hashtag. Doing this will automatically enter you to win the $100 gift certificate. The best photo will win and be announced within 24 hours, so feel free to take several and up your chances. The winner will be contacted through Twitter or Facebook.

Tree Light Up With Santa

The traditional tree light up will be held at Wendy’s on the corner of Bardstown Rd. and Grinstead Dr. at 5:45PM. Santa will arrive via trolley to light up the beautiful town Christmas Tree.

Selfies With Santa

(Sponsored by Bearno’s Pizza)

Pictures with Santa has been updated to Selfies with Santa. This means you can take more than one and have your pictures immediately! Santa will be at Bearno’s on Bardstown Rd. at 6PM to find out what your little youngsters want for Christmas.

Participating Shops and Restaurants

Aglow runs through Bardstown Road and Baxter Ave. in The Highlands, and several of the shops and restaurants will also have specials, entertainment, beverages and spirits, Christmas karaoke, and food. Renaissance by Design on Baxter, for instance, is known for some of the best food and entertainment on the strip, so try to join the party.

If your venue is on the strip and you want to share any specials or entertainment please do so in comments.

Be sure to Like The Highland Commerce Guild on Facebook and follow on Twitter @HighlandsLouie for the most up-to-date contest information as well as other upcoming events in The Highlands.

See below for more Aglow details!